Campaigns
01
Netflix #WatchtheWorld
A truly global campaign – focused on international entertainment.
A full fledged campaign proposal including a Situation Analysis, Strategy Breakdown, Creative and Media Plans, and Creative Mock-Ups.
Note: This was a campaign developed in a course based on publicly available information. Not affiliated with Netflix.
02
Fentanyl Health Campaign
Developed to address a real public health crisis.
Includes research, audience analysis, SWOT, the campaign plan, and creative mock-ups.
Note: This was a campaign developed in a course based on publicly available information. Not affiliated with End Overdose.
03
TIDE Campaign: AAF Competition*
Competition files including primary and secondary research, plan book, creative mock-ups, and the final presentation.
*Access to TIDE Campaign files requires manual request due to AAF Competition Rules and Regulations. Contact Myren for the password!
04
Imagine RIT
Working to involve 1st and 2nd years in the one of the biggest university celebrations.
Research, campaign planning, and creative all done for RIT’s Department of Marketing and Communication.